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The sports retailer analysed teams associated with leagues across eight sports from up and down the country and crafted a list based on a number of critical factors.
The researchers looked at everything from the team’s brand sentiment on social media to its number of online searches.
The ranking was also constructed by looking at online mentions, social following and fan engagement.
Sports Direct store. Credit: PA
“Sports Teams are the bread and butter of the sporting world,” the sportswear brand said.
It added: “They matter immensely to fans and to individuals themselves, but which ones are the most loved across the UK?”
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Most loved sports in the UK
Sports Direct has rounded up the UK’s most popular sports and it’s definitely an interesting mix.
Most Loved Sports. Credit: Sports Direct
Unsurprisingly, Football tops the list with an average of 1,070,863 loves on social media, the retailer has confirmed.
Coming in second and third is Rugby League and Union respectively and rounding up the ranking is Athletics.
- Football
- Rugby League
- Rugby Union
- Ice Hockey
- Cricket
- Netball
- Rowing
- Athletics
Did you know that you can shop by sport on the Sports Direct website?
If you’re looking for gear and equipment to try out a new sport, you’ll find all the kits you could possibly need in the various sports categories on its website.
Whether you’re a running rookie or you’re nuts about the…
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Source : times
