Ofcom welcomes Grok sexualised image restrictions and says investigati


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Ofcom has welcomed restrictions on Grok, X’s AI chatbot, to prevent the generation of sexualised images.

Sir Keir had made similar comments the previous day. The regulator said its investigation is “ongoing” to “get answers into what went wrong and what’s being done to fix it”.

It came as the prime minister said in a social media post that X must act to comply with UK laws “immediately”.

The company has announced the Grok AI tool on X will no longer be able to undress pictures of real people.

Sir Keir Starmer said: “Free speech is not the freedom to violate consent. Young women’s images are not public property, and their safety is not up for debate.

“I welcome that X is now acting to ensure full compliance with UK law – it must happen immediately.

“If we need to strengthen existing laws further, we are prepared to do that.”


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There has been mounting condemnation in the UK and US of the chatbot’s image editing capabilities, with UK government ministers threatening action against the platform.

A days-long outcry over reports Grok was allowing users to manipulate images of children to sexualise them led to Ofcom launching an investigation into X on Monday.

While Ofcom welcomed reports of the new restrictions, it said its investigation would continue as it seeks “answers into what went wrong and what’s being done to fix it”.

What X has said

“We have implemented technological measures to prevent the Grok account from allowing the editing of images of real people in revealing clothing such as bikinis,” X said in a statement on Wednesday.

“This restriction applies to all users, including paid subscribers.

“We now geoblock the ability of all users to generate…


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