Drinking alcohol does not actually make people look more attractive,


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Approaching someone you fancy at a pub or bar may be more a case of alcohol giving you liquid courage rather than beer goggles, research suggests.

While some argue intoxication makes others seem more attractive, a new study suggests this is not the case.

But drinking alcohol makes people more likely to approach someone they already find attractive, according to the researchers.

Previous studies typically had people simply rate others’ attractiveness from photos while sober and while intoxicated, but the new research added the possibility of meeting the people being rated.

The study brought 18 pairs of male friends in their 20s into the laboratory to rate the attractiveness of people they saw in photos and videos.

They were also told they may be given the chance to interact with one of those people in a future experiment.

After they gave their ratings the men were asked to pick those they would most like to interact with.

They visited the lab on two occasions, once when they both received alcohol to drink – up to about a blood alcohol concentration of .08%, the legal limit for driving in England, Wales and Northern Ireland, and the United States – and another when they received a non-alcoholic drink.

The friends entered the lab together to mimic the social interactions that would typically take place in real drinking situations.

The researchers said they did not find evidence of beer goggles, as whether or not the men were intoxicated had no effect on how good-looking they found others.

Drink made men more likely to interact with those they found attractive

Professor Michael Sayette from the University of Pittsburgh, said: “The well-known beer goggles effect of alcohol does sometimes appear in the literature, but not as consistently as one might expect.”

However, according to the findings drinking alcohol may affect how people react to those they find attractive in a different way.

The researchers found the men were 1.71 times more likely to…

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