The Grok AI tool on Elon Musk’s X will no longer be able to undress pictures of real people, the company has announced.
“We have implemented technological measures to prevent the Grok account from allowing the editing of images of real people in revealing clothing such as bikinis,” said a statement.
“This restriction applies to all users, including paid subscribers.”
It comes amid mounting condemnation in the UK and US of the chatbot’s image editing capabilities, with British government ministers threatening the platform with action.
Sir Keir Starmer has described nonconsensual sex images produced by Grok as “disgusting” and “shameful”, and media regulator Ofcom has launched an investigation.
The statement from X came hours after California announced its own state-level probe into the spread of sexualised images created by Grok, including of children.
Speaking at PMQs on Wednesday, Sir Keir had suggested action by the company may be imminent, telling MPs: “I have been informed this morning that X is acting to ensure full compliance with UK law.
“If so, that is welcome, but we’re not going to back down, and they must act.”
The controversy had seen X, which was bought by Mr Musk in 2022 when it was called Twitter, threatened with a potential fine or even ban in the UK.
Mr Musk, the billionaire owner of SpaceX and Tesla who has previously called for Sir Keir to be voted out of office, has claimed – along with Reform leader Nigel Farage – that a ban would be an attack on free speech.
